How to Spring Clean Your Website!

Spring is a wonderful time of year but it might not be so wonderful for
our online business. The weather is getting nicer and people are
spending more time outside, away from their computers. One way to
get more people to come to your website is to do some spring cleaning
and I don’t mean your house! Our websites can get stale and outdated if
we do not clean them up periodically.
There are lots of things you can do to freshen up your site and bring new life
and new customers to your online business।

1. Add a new section filled with resources, information and maybe even some
special deals for your customers. Use relevant keywords to improve your
ranking. For example: if you own a home decor business, offer decorating tips
and advice. Show people how to decorate on a budget or how to redecorate
with things they already own. By providing information and resources along
with your products, you are giving people a reason to keep coming back. This
is how you build trust with your visitors and get more sales।

2. Remove all dead links, outdated information and products. Nothing is
worse than going to a site and finding links that don’t work or information
and/or products that are no longer useable or helpful. Go through all the
links on your site and freshen up the content to offer up to date information!

3. Give your homepage a facelift by adding new graphics, text, etc. Redo your
banner and give it some new life. Take out the old graphics and add some
fresh new images. Research your keywords and revamp your text with some
effective keywords. Write a new introduction to your site detailing all your
new additions।

4. If you haven’t yet tried blogging, read up blogging and zap some life into
your site. Some free blogging sites are Blogger and WordPress. Blogging is a
great way to improve your search engine ranking while expanding your
network।

5। Update your product line. Add some fresh new products and offer the old
products at clearance prices. Have a Spring Sale and liven up your sales! Keep
those customers coming back for more!

6. Add a What’s New page so you can let everyone know about all your
updates now and in the future. This feature could get more people to return to
your site to see What’s New?

7. Research the colors used on your site. You may find changing the colors of
your site can bring a whole new life to your business।

8. Put a small survey on your site. Ask your visitors what they would like to
see and what type of products they are looking for. Getting the information
straight from the horse’s mouth could do your business a lot of good. Offer
your visitors a small gift for answering the questions on the survey।

9. Renew your goals! Make new goals and write out a new business plan.
Learn from your experiences, good and bad, and improve your plan for
success.
Spring is a time of renewal, revitalization and reenergizing! Our online
businesses are no exception!

©Terri Seymour of www.SeymourProducts.com